INTERVIEW

Cognitive banking: the next frontier of personalisation

Alison Albeck Lindland, Chief Marketing Officer, Personetics

Alison Albeck Lindland, Chief Marketing Officer at Personetics, explores how cognitive banking is reshaping the way banks engage with customers and how to leverage AI to deliver more proactive, relevant experiences.

About Personetics

Personetics is the leading provider of AI-powered personalization and engagement solutions for financial institutions worldwide.

Trusted by banks serving over 150 million customers, Personetics helps financial institutions drive deeper relationships, increase share of wallet, and deliver meaningful financial wellness outcomes through its Cognitive Banking Platform.

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