Sabri Inci has an extensive banking and payments expertize with 18 years of experience in Yapi Kredi and UniCredit Group. He currently works as Director of Cards Marketing in Yapi Kredi since 2014. He is in charge of marketing and product management functions of issuing payment products. Previously he was heading the Project Management office in Yapi Kredi in 2012-2013 and working as affluent segment manager for Bank Austria (UniCredit) Vienna office where he was implementing affluent business model in various CEE countries in the period of 2010 – 2012. He has started as a management trainee in Yapi Kredi and hold different roles in issuing, acquiring and product development sides of payments between 2000 – 2010.