Katherine, also known as Tria to some, leads Insights & Strategy for the Financial Services Industry at Google. Prior to that, she spent her past life in media, creative and marketing for some of the biggest consumer brands in the world from the Philippines.

Today, she spends her time enabling teams and leadership make better decisions through data, insights & technology. In her spare time, she enjoys remaining active in body & mind, riding her bike around Singapore and immersing herself in the latest video games, articles on behavioral economics and sci-fi entertainment.