Ben Hoffman Executive Vice President Chief Strategy Officer and Head of Consumer Products Ben Hoffman serves as chief strategy officer and head of consumer products at Fifth Third Bank, N.A. As strategy officer, he oversees strategic planning, governance and strategic risk management. As head of consumer products, he is responsible for deposits, credit cards, unsecured lending, product and marketing analytics, and the online and mobile experiences for Fifth Third’s consumer and small business clients. Ben joined the Bank in March 2016 as head of corporate strategy, fintech, customer experience and digital lending. Before that, Ben spent over a decade in consulting as a partner in the financial services practice at Oliver Wyman. There, he advised leading banks and other financial institutions both in the U.S. and globally. Education Ben earned a bachelor’s degree in economics from Harvard University. Professional and Civic Ben serves as a director for PayCo Inc., a payment-system infrastructure formed by The Clearing House that operates an electronic check clearing and settlement system, a clearing house and a wholesale funds transfer system. He’s also a member of the Plaid Industry Advisory Board and of the Entrepreneurship Program Advisory Board at Miami University’s Farmer School of Business. Ben has written on behalf of Oliver Wyman and the World Economic Forum, chaired the American Banker Marketplace Lending & Investing conference. He also sits on the board of the Santi School Project, a nonprofit dedicated to giving girls and disadvantaged ethnic minorities in Nepal access to quality education. Along with his wife and two children, Ben lives in Cincinnati and is enjoying his return to suburban living, even as he maintains his passion for international football and world travel.