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WEBINAR

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Delivering excellence for vulnerable customers in banking and insurance

The needs of the vulnerable form an essential consideration in any CX strategy

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The pandemic has ushered in new complexities in identifying and serving this evolving customer base, particularly when designing new products or optimising communication channels.
 
From exploring the impact on product and service design, to considering the human touch in digital communication and utilising AI in the identification process, this discussion will provide you with the tools needed to supercharge your vulnerable customer strategy and provide a seamless experience for all.

[/et_pb_text][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fb_built=”1″ disabled_on=”off|off|off” admin_label=”Header” module_class=”inner-event-header” _builder_version=”4.23.4″ _module_preset=”default” background_color=”rgba(0,0,0,0.52)” background_image=”https://moneylive-insights.com/wp-content/uploads/2021/04/Insurance-Innovators-MoneyLIVE-SmartCommunications-Pega-web-assets_ML-feature-image-scaled-1.jpg” background_position=”center_right” background_blend=”overlay” locked=”off” global_colors_info=”{}”][et_pb_row column_structure=”1_2,1_2″ _builder_version=”4.16″ _module_preset=”default” locked=”off” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https://moneylive-insights.com/wp-content/uploads/2021/04/croppped-MLTV_Full-white-logo.png” alt=”Insurance Innovators TV Webinars” title_text=”(croppped) MLTV_Full white logo” url=”https://moneylive-insights.com/tv/” show_bottom_space=”off” disabled_on=”off|off|off” module_class=”not-button” _builder_version=”4.18.0″ _module_preset=”default” max_width=”70%” max_height=”325px” custom_margin=”|||-37px|false|false” border_style_all=”none” locked=”off” global_colors_info=”{}”][/et_pb_image][et_pb_text _builder_version=”4.16″ _module_preset=”default” text_font=”Source Sans Pro|200|||||||” text_text_color=”#FFFFFF” text_font_size=”25px” text_letter_spacing=”7px” text_line_height=”1.4em” global_colors_info=”{}”]

WEBINAR

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Delivering excellence for vulnerable customers in banking and insurance

The needs of the vulnerable form an essential consideration in any CX strategy

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The pandemic has ushered in new complexities in identifying and serving this evolving customer base, particularly when designing new products or optimising communication channels.
 
From exploring the impact on product and service design, to considering the human touch in digital communication and utilising AI in the identification process, this discussion will provide you with the tools needed to supercharge your vulnerable customer strategy and provide a seamless experience for all.

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Speakers

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Speakers

 

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Hear from our expert panel:

Laura Tough, Head of Member Vulnerability, Access & Inclusion, Nationwide Building Society

Marcelino Castrillo, Managing Director, Customer Engagement & Distribution , NatWest

Melissa Collett, Professional Standards Director, Chartered Insurance Institute

Marc Andrews, Vice President, Financial Services and Insurance Industry Market Leader, Pegasystems

Neil Greathead, Chief Customer Officer, Smart Communications

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Produced in partnership with:

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This broadcast is sponsored by Smart Communications & Pegasystems.

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smart communications logo

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About Smart Communications

Smart Communications is a leading technology company focused on helping businesses engage in more meaningful customer conversations. Its Conversation Cloud™ platform uniquely delivers personalized, omnichannel conversations across the entire customer experience, empowering companies to succeed in today’s digitalfocused, customer-driven world while also simplifying processes and operating more efficiently. Smart Communications is headquartered in the UK and serves more than 650 customers from offices located across North America, Europe, and Asia Pacific. Smart Communications’ Conversation Cloud platform includes the enterprise-scale customer communications management (CCM) power of SmartCOMMTM, forms transformation capabilities made possible by SmartIQTM and the trade documentation expertise of SmartDXTM. In 2021, the company acquired Assentis, a leading European software solutions provider specializing in customer communications management (CCM) with a focus on the financial services industry.

To learn more, visit smartcommunications.com.

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Pegasystems Logo 2018 | MoneyLIVE

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About Pega

Pegasystems, the leader in software for customer engagement and operational excellence, develops strategic applications for the insurance industry, including customer service, marketing automation, distribution management, claims and underwriting, helping insurers to win more business, exceed client expectations and work smarter

To learn more visit www.pega.com/insurance.

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